Everyone knows the soft, husky, some even say sexy voice of ‘The CellC chick’. TV ads, radio ads, you know it’s for CellC when you hear that distinctive voice. Well, we all thought we did, until now.

Seems that our CellC chick has decided to spread her wings a bit and look for greener pastures. Yesterday I heard her advertising on the radio for DialDirect. But why?

Is she tired of being ‘The CellC chick’ and quit? Did she get canned? Has she realised that all her eggs were in one basket and needed to find new things? Only she, and Bruce Almighty, can answer that. But I don’t care where she goes, or who she uses her voice for, she’ll still be known by millions as, ‘The CellC chick’.